Nokia worldwide browser stats–insight into strategy?

A recent report by iHearst, shows that Nokia is in the top by a wide margin for mobile browsers being used in developing markets, but in developed markets they are far lower on the list. Apple is high on the list, and is catching up in developing markets.

Given the above, it is apparent that Nokia is huge over in developing countries. They could simply have adopted Windows Phone in the developed markets, while letting Symbian remain and develop for it in markets where it is doing well. But that may have ended up being far too expensive, or Microsoft not allow them to customize as much or simply the long term problems with Symbian would cost them in the long term.

What will more likely happen is that the 1st Nokia Windows Phone will be developed and distributed more widely in developed countries where they are weak (or weakening), while slowly easing into the developing nations where they have a high market share. Given that they need to hit the lower price points for developing markets anyway, it indicates that a higher end phone will be launched first.

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Games coming to Windows Phone

Coming up in the next few weeks Windows Phone will be getting Angry Birds (finally), Sonic the Hedgehog, Hydro Thunder Go, Plants vs Zombies, Geo-defense and course Doodle Jump.

Good to see the growing number of quality games, cannot wait to try them all out! By the time the 1st Nokia WP we should have many more goodies waiting for us.

Hit the link to get more details about the game and tell us which ones interest you.

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Coming from an old Symbian user, then a Maemo 5 user, hearing about the change of strategy took me by surprise as did many. Nokia had adapted Windows Phone, phasing out Symbian, and Maemo/Meego would be a small group for ‘future disruption’. The word had ended!

Hit the read link to see my take.
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Allaboutsymbians- Understanding Nokia’s Smartphone Strategy

Rafe Blandford, with his usual depth and insight, has provided a very comprehensive read on how and why Nokia is following it’s current strategy.

The jist of it is basically that Nokia is at this position because, despite having the right previous strategy, their execution was too slow relative to the industry (the bureaucratic management or the attitude within Nokia) did not help much.

They had no choice but to partner, and the only partner that would allow them to define aspects of the services, and transfer over their current assets (ie not loosing everything a.la Android) was Microsoft. At an earlier time WebOS might have been an option, however, unlike MSFT and Nokia which are both quite financially stable, Palm would have to be bought and then supported fully.

All in all, a good read.


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